Home At The Cabin

Problem

Individual titles sold modestly and the series wasn't capturing readers for future releases.

Strategy

We packaged the series into a bundle and paired it with a list-building funnel to compound each launch.

Execution

Bundle promotion, sell-through optimization, and newsletter capture ran in tandem across the catalog.

Solution

Ratings grew 34 → 306, sell-through rose 412%, and the newsletter gained 9,200 subscribers.